Crocs South Africa – eCommerce Digital Marketing
Crocs South Africa – eCommerce Digital Marketing
About this project
360 eCommerce Digital Marketing Solution
We teamed up with Crocs marketing department to help them with a full social media strategy concentrating on brand and product awareness and sale conversion.
The offering included a full content marketing solution, bringing the brand to the forefront of consumers’ minds. Edge worked closely with the Crocs Marketing team to track the full customer journey across the e-commerce website. We loved delving deeper into the purchasing process and understanding what a customer was looking for and how to drive them towards a purchase.
Edge Digital rolled out a number of seasonal and fun digital marketing campaigns for Crocs, including PPC and Display advertising, newsletters, social media marketing and activations or events.
Website | Facebook | Twitter | Instagram